SEO Marketing

The Challenges:

The client is a webinar service provider; it generates leads and promotes webinars. It follows the B2B business model. The major hindrance to the client’s business growth was due to its poor online visibility. The website had a very low online presence in organic search results due to which the client’s online sales and revenue.

What We Did:

ResultFirst devised a six-month strategy that was targeted to increase the sites visibility on:

  1. Organic search
  2. Paid search
  3. Social media

We initiated a link building campaign on the targeted keywords. We also made a few changes on the website to make its website more search engine friendly

The Result:
  1. Achieved 70% top 10 rankings
  2. Doubled the marketing ROI
  3. Enhanced brand visibility in UK, Europe and Canada
  4. Enhanced site revenues through pay per click and search engine optimization
Some top ranking keywords are:
Keywords Baseline Rank Current Rank Position Jump
Marketing Webinar 8 5 3
Webinar Marketing 7 6 1
Online Webinar 24 7 17
Whitepaper Marketing 10 90
Webinar Promotion 6 1 5
Webinar Strategy 6 6 0