Meet Your Speakers

Donna Bedford

Global SEO Head at Lenovo

Donna is a trailblazer in SEO, known for transforming complex strategies into simple, scalable successes that inspire the industry.

Amir Alsayegh

Growth SEO Lead at Crocs

Amir is a growth innovator, celebrated for pushing the boundaries of what SEO can achieve with creativity and precision.

Hosted by Ruchi Pardal

SVP Growth & Innovation, ResultFirst

Ruchi is a growth strategist, leading the charge in AI-SEO and redefining how enterprises capture visibility and revenue.

What You'll Learn

Forget generic AI tips. We’re pulling back the curtain on how real growth
teams are winning in the new AI-powered search game.
You’ll leave with:

Growth-team-tested AI SEO frameworks from Lenovo and Crocs

A breakdown of where LLMs pull answers from and how to own those spots

What to stop doing immediately to avoid SEO waste

Real-world tactics to turn AI visibility into revenue

The new metrics your growth team should track (beyond traffic)

A downloadable playbook with top strategies discussed in the session

This Isn’t a Trend Talk.
It's a Strategic Reset.

Reserve My Spot
  • Growth Marketers rethinking revenue drivers
  • SEO Heads shifting from Google to Generative Search
  • CMOs building next year’s demand strategy
  • No generic slides. Just real answers from the people doing it.