How to Gain Top Positions on Major Search Engines

The customers have changed today and so are their expectations from your business. Online marketing is becoming competitive these days and gaining customers’ attention is also getting difficult. The constant changes by Google have made it tough for business owners to be visible on the major search engines. Due to this, businesses are finding it difficult to remain ahead of the competitors and be on the top pages of Google. In this article, we have mentioned a proven SEO process for business owners that may help their business website to gain top positions on the major search engines.

A Quick Website Health Check Up

• Unique meta-tags and titles
• Check for duplicate content on all pages
• Check for Search Engine friendly URLs
• URL canonicalization
• Sitemap creation & submission

Important Steps to Follow

Site Analysis

• It includes basic on-page analysis
• Content analysis

Discussion on Project

• Business goals discussion
• Understanding the budget range & expectation
• Question & clarification on chat, calls & emails

Keywords & Competitor Analysis

• Client’s keyword analysis
• Finding the most profitable keywords
• Competitor analysis
• Finalising the targeted keywords for Page #1

Campaign strategy

• Prepare SEO plan features and finalise
• Setting up reporting dates & introduction of concern team
• Scheduling campaign execution

On-page Optimization

• Meta tags optimization of whole site
• HTML analysis and optimization
• Installation of site map analytics & webmaster tools
• SEO copywriting

Creating brand awareness

• Creation & maintenance of professional profiles on various social destination
• Video creation & marketing
• Brand building

Off-page SEO

• White hat link building
• Contextual blog posts
• Unique content link marketing
• PR & article submissions

Tracking & Reporting

• Regular site health check-up
• Ranking track every 5th day
• Monthly plan performance analysis
• Plan modifications if needed
• Detailed reporting to client

Don’ts

• Relying upon any single link building method
• Aggressive SEO on a new domain
• Multiple links coming from same site

Conclusion

There are may be more than 50+ tips to get your business to the top of Google search results. Have any tip that worked for you? Share with us in the comments section.