About Ruchi Pardal

Vice president with a demonstrated history of overseeing internal operations, building profitable businesses from scratch, maximizing company's operating performance, and achieving financial goals. I have ability to build and scale-up businesses on sustainable foundation of strong, motivated teams, business relationships, and efficient processes. I am skilled in strategizing performance-based digital marketing initiatives for both B2B and B2C businesses for clients across globe. I love taking on new challenges, playing outside my comfort zone, and enjoy writing about the latest innovations in the industry. I love to share my knowledge with others through articles and blog posts.

Pay-for-Performance SEO vs. Retainer SEO Programs

By: Ruchi Pardal June 29, 2020

Read 5 minutes Search Engine Optimization (SEO) lies at the center of digital marketing. It helps businesses in improving their online footprint and visibility. In other words, SEO efforts lead to businesses generating […]


Why do CMOs love SEO today?

By: Ruchi Pardal May 29, 2020

Read 4 minutes Unlike past times, CMO’s have a unique challenge on their hand today. They must ensure their business responds well to a crisis like COVID-19, as it can have a long-lasting […]

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Google May Update Recovery Tips and Stats

By: Ruchi Pardal May 25, 2020

Read 6 minutes Google announced another algorithm update, known officially as the “May 2020 Core Update”, began rolling out on the 4thof May, 2020. As we have seen a trend earlier as well, […]


6 Ways Covid-19 Affected Marketing

By: Ruchi Pardal April 29, 2020

Read 5 minutes That’s what I would want to call the pandemic we are currently going through. It has affected everything around us: our life, our relationships, our thought process, and our work. […]

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Why You should not Stop SEO efforts During Coronavirus (COVID-19)

By: Ruchi Pardal April 14, 2020

Read 6 minutes With the COVID-19 pandemic, life across the globe has experienced a sudden halt. Various oscillations of opinion encircle the market about the economic hit and the crisis. In fact, many […]


9 Best Tips to Boost Ecommerce Conversion Rates

By: Ruchi Pardal March 27, 2020

Read 4 minutes The eCommerce industry is facing cut-throat competition due to the increase in digitalization and online shopping. Presently, there are 12-24 million e-commerce websites around the world and is expected to […]


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