Read 6 minutes E-books are trending nowadays, and with the release of e-book reading gadgets, reading becomes more convenient. People prefer e-books over hard copies because they are cheap and you do not need […]
Using FOMO In Your Content Marketing Strategy
Read 7 minutes Has this ever happened to you that suddenly you see an Ad of a massive promotional deal and see the exact product you want? You may not have committed yet to buy it; however, your FOMO can […]
Questions To Address And Strategies To Follow For Content Marketing
Read 6 minutes The best content marketing strategy can only be defined when you know the answers to a few specific questions. Content marketing is that specialized field of social media marketing that helps […]
How to Leverage the Power of Ephemeral Content for Your Brand
Read 8 minutes What began as space for the youth to get away from their suddenly social media inclined parents has given birth to a powerful marketing tool. And since Instagram and Facebook “adopted” the […]
Influencer Marketing: Investment and ROI
Read 2 minutes With the rise of adblockers, influencer marketing seems like the only effective strategy for digital marketers. In 2018, marketers have spent almost $1.6 billion on Instagram influencer […]
How to Measure Content Marketing ROI within an Hour
Read 7 minutes Content Marketing is all fun and games and extremely thrilling until you sit down to track your ROI. Calculating your ROI for content marketing seems like more daunting a task than the entire […]