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The social networking fad has engulfed majority of the computer literate population in the world, making the existence of a virtual identity is as essential as a real one. One of the newest contenders in the social networking battleground is multibillion Google Inc.’s ‘Google Plus’ (G+ or Google +).

Launched on 28th June 2011, G+ was Google’s answer to Mark Zuckerberg’s 750 million users strong “Facebook”; after just four weeks in operation G+ already had 25 million users to its name.Like all other social networking websites G+ allows you to share pictures, videos, instant messages, etc. but along these typical features, there are some exclusive features which sets Google plus ahead of its time.

CIRCLES: This lets the user classify people into different groups; the privacy settings allow users to share certain information with a particular circle only. This classification can be done with the help of a drag-drop technique. This feature is more evolved than the typical friend list feature in Facebook and other social networking websites.

HANGOUTS: This is similar to an online conference; Hangouts allow group video chat with a maximum of ten people at a time. The uniqueness lies in the fact that anyone on the web can join a hangout if they possess the URL of that hangout.

SPARKS: Enables users to select and share topics that they find interesting, this keeps a user updated on their respective topics of interest.

STREAMS: Users can see the updates of people in their circles; the stream can be set to only get updated for a certain circle.

+1 Button: This button helps people to recommend links, sites and media; similar to the ‘Like’ button in Facebook.

INSTANT UPLOADS: This allows instant upload/download of media.

The user-interface of Google plus is quite raw and basic. Its clean and edgy look makes a first-time user get comfortable with the basic elements of the website very soon. It has rounded buttons and the insets are semi-transparent drop out shadow boxes. The text and pictures are widely separated and easy to read. On the downside, for some unexplainable reason, G+ does not offer its users the option of Private Messaging which has been a standard part of all notable social networking websites.

Google Plus’ prime rival Facebook is, seven years old fully developed social network portal whereas G+ has just been launched about four months ago; hence, drawing a comparison between the two seems pretty irrational right now. Google Plus is only a child taking its first steps in the webosphere whereas, Facebook is a steady marching social networking heavyweight; however, on the upside, G+ is still under development and Google is sure going to live up to its reputation and improve G+ further very soon.

Experienced Vice President with a demonstrated history of building profitable businesses from scratch up. I have the ability to build and scale up businesses on the sustainable foundation of strong, motivated teams, business relationships and efficient processes. A team player who believes in managing teams with empathy. Loves multi-tasking and solving problems on-the-go. I have a proven track record of building integrated digital marketing strategies that give business-impacting results.
She is an experienced writer who has written content on different topics such as technology and the healthcare industry etc. She enjoys writing about the latest innovations in the industry and loves to share her knowledge with others through articles and blog posts.

I love taking new challenges and playing outside my comfort zone. Skilled in strategizing performance based data driven digital marketing initiatives for both B2B and B2C businesses for clients across the globe.

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9 years ago

Great blog! Is your theme custom made or did you download it from somewhere? A theme like yours with a few simple adjustements would really make my blog jump out. Please let me know where you got your theme. Thanks a lot

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