For the past 15 months that we have been working with ResultFirst, we have noticed improvement in our keyword rankings. We appreciate knowing that your team has our best interest in mind and works very hard on our behalf. Thank you for helping Holt International is more effective in carrying out its vision of finding families for children.
98% Keywords
on Google 1st page
..70% increase in Organic Traffic...
CHALLENGES
- No Digital Presence - Biotech, irrespective of being on top of their industry, was not ranking on top positions of major search engines including Google, Yahoo, and Bing. Apart from the search they were also not doing any branding activities.
- Highly Competitive Industry - The industry was highly competitive and some of the industry giants were ranking on Google top 10 positions. Apart from the organic search, they also occupied the top 10 positions of paid search.
- Poor UI/UX - The website was not SEO friendly. The website URL contains special characters and session ids. They were not indexed on Google.
- Poor Page Load Speed - The page load speed of the website was very high which was a huge blow to their potential customers.
Campaign Idea
- Relevant Content - Developing & posting of relevant content on the their already existing website resulted in Biotech organic traffic increased by more than by 60% for target key phrases.
- Backlinks - Our team at ResultFirst identified and removed low quality spam backlinks. Instead created backlinks on health forums, sites, and other relevant groups which further resulted in improved keyword ranking.
- Improved Page Load Speed - Page load speed is one of the most important ranking factors on Google. So, we decided to focus on page load speed.
- Optimization - Using multivariate analysis, ResultFirst was able to optimize target landing pages using A/B testing which resulted in the increase of conversion rate on key landing pages from 5%-8%. Combined with the increased traffic to the site, the overall digital marketing strategy resulted in 18 times more leads.
Results
- 98% Keywords Ranked on Google 1st Page
- 70% increase in organic traffic.
- Improve 18% Conversions rate
What Our Customers Say
why resultfirst
EXPERTISE
IN EACH VERTICAL WITHIN DIGITAL MARKETING
5000+
SATISFIED CUSTOMERS ACROSS THE GLOBE
3000+
WEBSITES LAUNCHED
200+
TEAM OF DIGITAL MARKETING EXPERTS
GROW TRAFFIC AND INCREASE REVENUE
3000 M+
GeneratorRevenue