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Ruchi Pardal

Author: Ruchi Pardal

Vice president with a demonstrated history of overseeing internal operations, building profitable businesses from scratch, maximizing company's operating performance, and achieving financial goals. I have ability to build and scale-up businesses on sustainable foundation of strong, motivated teams, business relationships, and efficient processes. I am skilled in strategizing performance-based digital marketing initiatives for both B2B and B2C businesses for clients across globe. I love taking on new challenges, playing outside my comfort zone, and enjoy writing about the latest innovations in the industry. I love to share my knowledge with others through articles and blog posts.

Your go-to podcast for actionable SEO and marketing strategies!

SEO Updates

How the Google num=100 Removal Affected Impressions and Search Visibility

Google’s decision to disable the &num=100 parameter triggers sharp drops in impressions, rankings, and overall keyword visibility. Between…

Ruchi Pardal

By Ruchi Pardal

~ 8 min read

Ecommerce SEO

The New E-Commerce BOM: Preparing for ChatGPT Instant Checkout

ChatGPT isn’t just a chatbot. It’s becoming a digital storefront. With Instant Checkout powered by OpenAI’s Agentic Commerce…

Ruchi Pardal

By Ruchi Pardal

~ 11 min read

Ecommerce SEO

AI-Driven Black Friday: How to Get Ready for The Festive Season?

Black Friday has always been the ultimate pressure test for e-commerce. Demand spikes overnight, margins shrink under intense…

Ruchi Pardal

By Ruchi Pardal

~ 9 min read

Ecommerce SEO

AI-Generated Product Descriptions: Balancing Automation with Authenticity

In a modern digital-first marketplace, product descriptions are as important as the product itself. Every page, product listing,…

Ruchi Pardal

By Ruchi Pardal

~ 11 min read

Ecommerce SEO

Headless Commerce: Enhancing Flexibility and Performance

The state of online shopping is constantly changing, and it never sits still. Buyers expect quick loading pages,…

Ruchi Pardal

By Ruchi Pardal

~ 13 min read

AI SEO

AI Shopping Agents: Preparing for the Future of eCommerce Search

The world is moving to a smarter era of online shopping that is much more than just scrolling…

Ruchi Pardal

By Ruchi Pardal

~ 11 min read

SEO Basics

How to Add Your Business to Apple Maps in 8 Easy Steps

Imagine a potential customer is walking down the street, searching for “best coffee shop near me” on his/her…

Ruchi Pardal

By Ruchi Pardal

~ 9 min read

SEO Basics

How to Change Your Business Address on Google Maps

Moving to a new address feels exciting because of the new space, new neighbors, and most of all,…

Ruchi Pardal

By Ruchi Pardal

~ 11 min read

SEO Basics

The Complete Guide to Tracking Website Traffic in Google Analytics 4

Your website is visible in search results, and your marketing and advertising campaigns are performing well across various…

Ruchi Pardal

By Ruchi Pardal

~ 8 min read

AI SEO

How Google’s AI Mode Works and How SEO Can Evolve for the Future

Have you ever spoken to a friend who is intelligent and well-versed in every subject? You ask a…

Ruchi Pardal

By Ruchi Pardal

~ 14 min read

SEO Basics

Generative Engine Optimization Strategies For Boosting AI Visibility in 2026

Generative AI is bringing a fresh and more advanced approach to how people discover, engage, and interact with…

Ruchi Pardal

By Ruchi Pardal

~ 11 min read

SEO Basics

How To Delete your Google Business Profile (GBP)

Google Business Profile (GBP) is a free tool that allows businesses to manage their presence across Google Search…

Ruchi Pardal

By Ruchi Pardal

~ 9 min read

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