In the digital age, where an online presence is critical for businesses and individuals alike, boosting website visibility has become a top priority. One of the most effective strategies to enhance visibility is link-building. According to Authority Hacker, 93.8% of link builders say the quality of links is more crucial than quantity.
The recent advancement of artificial intelligence (AI) has revolutionized how we set the link-building strategy for SEO. AI-powered tools are helping SEO services company build high-quality backlinks and enhance search engine rankings. To get more in-depth about incorporating AI into link building, read this article:
AI-powered tools like Majestic SEO, CognitiveSEO, LinkHunter, and Buzzstream can assist you in link-building.
Let’s use “Majestic SEO” to explore the link-building process.
The tool will display your position in link-building.
The next step is to check your competitor’s backlink profile using the same process.
Majestic SEO will help you understand the following:
Knowing your competitor’s backlink profile is essential to planning your strategy.
AI can analyze vast amounts of data from the web, identifying relevant websites, industry trends, and potential link-building opportunities that humans might overlook. These insights help you develop a more informed link-building strategy.
AI integration can give you great insights, speeding up your link-building process.
Look at the below images, in which you can see anchor text analysis:
Source: Majestic SEO
When you click “Anchor Text,” you can analyze each keyword’s referring domains and external backlinks.
NLP algorithms in AI help you understand the sentiment and context of online conversations. This allows you to tailor your link-building strategy to align with ongoing discussions and trends.
AI-driven tools allow eCommerce SEO agency to find the most appropriate and high-authority platforms for link placement. These tools will help you consider:
Related:
8 AI-Powered eCommerce SEO Strategies to Boost Sales
5 Ways How AI Can Increase Your E-commerce Sales and Profit
AI-powered content generators produce high-quality content for you. It complements your link-building efforts.
A good content piece provides value to readers and makes your outreach more appealing to webmasters and bloggers.
MarketMuse is an AI content planning and optimization software that helps you analyze eCommerce websites using artificial intelligence. It provides recommendations for optimizing content for SEO.
MarketMuse suggests whether or not you should add more relevant keywords, increase word count, and rephrase your content to improve its quality.
Sending personalized outreach emails is crucial for successful link building. With the help of AI, you can customize email templates and address webmasters by name.
It tailors messages based on the recipient’s website content.
Other areas where AI can be used for link building include the following:
Link building increases the website’s organic traffic. Using a link-building tool powered by AI, you can build high-authoritative links and fix broken links, thereby driving organic traffic and website authority. You’ll build a strong presence in the competitive digital landscape.
Also Read: 5 Types of Quality Backlinks You Need to Know for SEO