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SEO Basics

What Do You Do When Keyword Data Is 100% Not Provided

As SEOs we’re fond of data. It helps us do better marketing and make the Web a better…

~ 3 minutes read
SEO Basics

What’s the Story of Google’s Penguin 2.1

Google has been on a roll of late. In just a week after announcing HummingBird, a new algorithm…

~ 2 minutes read
SEO Basics

What the Heck Is Google’s Hummingbird

It’s up and running. Yes, we’re talking about Google’s new algorithm (not algorithm update, mind) called Hummingbird. Amid…

~ 2 minutes read
SEO Basics

5 SEO Tools You Can’t Do Without

As SEOs, we have a lot of things at hand: keyword research, competitive research, rank tracking, link research,…

~ 3 minutes read
Marketing

How to Make Your Call to Action Buttons Actually Actionable

You’ve no doubt seen them… call to action buttons. They’re all around the web. Swarmed. Vying for attention.…

~ 4 minutes read
Marketing

Are We All Doomed To Embracing Inbound Marketing?

By now you quite probably have read through Jon Henshaw’s Inbound Marketing Is Incomplete Marketing, in which he argues…

~ 4 minutes read
SEO Basics

SEO will last only for those who evolve

It all (majorly) began on 23 February 2011. The date when Google announced its first Panda update, affecting…

~ 3 minutes read
SEO Basics

Google rolls out Penguin 2.0 update (2.3% of queries affected)

The SEO world has been on its toes ever since Google’s Matt Cutts tweeted about Penguin 2.0, the…

~ 1 minutes read
SEO Basics

Troubled by Panda, Penguin and that manual webspam warning by Google?

Though there have been cases of sites being wrongly victimized by Panda and Penguin, Google has given the…

~ 4 minutes read
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