Digital PR is one of the most effective ways to increase online presence, establish a brand, and generate organic traffic. According to data, the value of the global public relations industry is approximately $106.93 billion. However, the growth of S[…]
~ 7 minutes read
Economic downturns affect markets and projections by causing uncertainty and modifying user behavior. They also impact the strategy and resources used for marketing initiatives. Every time there is a recession or other economic downturn, marketers op[…]
~ 7 minutes read
Do you ever dream of setting up an e-commerce business, but just don't know where to start? Well, this is the place to be. The global e-commerce market, which experienced a massive 8.8% surge to the whopping $6.33 trillion mark in 2024, was never a[…]
~ 14 minutes read
Running an eCommerce store today is no longer just about having great products. It’s about being visible at the exact moment buyers are searching—and standing out in search results crowded with shopping ads, AI summaries, and category pages. As c[…]
~ 11 minutes read
We've reached a turning point for SEO. Due to recent modifications and large-scale document releases, professionals now face both opportunities and challenges in this drastically changed market. A distinct direction has evolved amidst these changes: […]
~ 8 minutes read
With the rise of the smartphone revolution, where mobile devices account for 54% of the global web traffic, optimizing product pages for mobile-friendly SEO takes center stage. It is crucial for the success of any eCommerce venture. With more than […]
~ 6 minutes read
A well-maintained ecommerce website is crucial for attracting and retaining customers. Regular maintenance ensures optimal performance, security, and user experience. 60% of consumers abandon purchases due to poor website user experience, costing e-c[…]
~ 8 minutes read
Over the decade, e-commerce has become an indispensable part of retail. Global retail e-commerce sales are expected to reach over 4.1 trillion dollars by 2024, and these numbers will continue rising in the coming years. The ultimate goal of an online[…]
~ 12 minutes read
Every business's goal is to enhance ROI. Reason? “Nearly half of marketers (49%) state that organic search delivers the highest return on investment (ROI) compared to any other marketing channel, according to STRATABEAT .” But, achieving maximum […]
~ 10 minutes read
As e-commerce is growing faster, many businesses are connecting to it. But despite its growth, brands hesitate to invest in online platforms. You must be wondering why. This is because of the complexity of the e-commerce platform and its high cost. A[…]
~ 7 minutes read