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By Ruchi Pardal
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22 Sep, 2023
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~ 6 minutes to read
22 Sep, 2023
~ 6 minutes to read
SEO is essential for businesses in the United States because around 90% of consumers use search engines to find information about products and services. According to the latest report from Datareportal, at the start of 2023, the US internet penetration rate was 91.8% of the total population.
With that, the role of top-rated SEO agencies in the USA has become pivotal. See the below image, which shows that the US accounts for most of Google’s Traffic.
Explore four proven strategies for effective SEO services to drive online success in the USA.
Reverse Engineering Competitor Content is a great SEO strategy that analyzes competitors’ top-performing content. SEO managers can use insights driven by this research in their content strategy.
This process contains several steps:
| Step | Description |
| 1. Identify Competitors | Identify your key online competitors who target similar keywords or audiences. |
| 2. Analyze Competitor Content | Examine your competitors’ top-performing content regarding rankings and engagement. |
| 3. Content Topic and Title | Analyze the topics and headlines used in their successful content pieces. |
| 4. Content Depth and Quality | Evaluate the content’s depth and quality to identify improvement opportunities. |
| 5. Visual Elements | Take note of images, charts or multimedia |
Reverse Engineering Competitor Content Strategies gives you valuable insights about identifying gaps in the market. So you can improve your content and compete effectively in your niche.
Semantic HTML, or semantic makeup, uses HTML tags to convey the meaning of their content. HTML tags provide the content structure of a web page and help SERPs understand the different elements of a webpage.
Here are a few examples of semantic HTML tags. Use them to describe the purpose of your content.
| <header>: | Describes the top section of your webpage, typically including the site title, logo, navigation menu, and other elements. |
| <footer> | Defines the footer section of your webpage, which may include copyright information, contact details, and links to related content. |
| <main> | Explains the primary content of the page. Each page should have one <main> element. |
| <article> | Specifies self-contained content (a blog post or news article) that could be distributed or reused independently. |
| <section>: | Describes a section of content For structuring related content within the <article>, such as the introduction, body, and conclusion of a blog post |
| <nav> | Describes navigation menus, whether in the header or footer. |
| <aside> | Specifies side content, such as a sidebar, that is tangentially related to the main content. |
| <figure> | Defines a figure, a self-contained piece of content, such as an image or video, along with its caption. |
You can use this type of Semantic Tag to describe the purpose of your content. To generate Semantic HTML Tags using ChatGPT, read the below article.
Related : 7 Killer Ways How Experts are Using ChatGPT for SEO
Link reclamation is a crucial part of an SEO strategy, aiming to identify and reclaim or fix broken or lost backlinks to a website.
This strategy is tactical if you need to learn about this process. Successful link reclamation strategies include:
Reclaiming broken links can boost your website’s online traffic.
Let’s assume you have identified 20 broken or unlinked mentions (L) of your website and use a conservative click-through rate (CTR) estimate of 5%.
| Scenario | Hypothetical Values |
| Number of broken or unliked links | 20 |
| Estimated CTR | 5%(0.05) |
Calculate the expected traffic increase:
Expected Clicks per Link = L x CTR
Expected Clicks per Link = 20 (links) x 0.05 (CTR) = 1 click per link
Estimated Traffic Increase = Expected Clicks per Link x L
Estimated Traffic Increase = 1 click per link x 20 links = 20 additional clicks
Results: Reclaiming or repairing the 20 broken or unlinked mentions could potentially result in an estimated 20 additional clicks.
Another way to get the most out of your expert SEO services in the United States is through local SEO services. Local SEO is crucial when you target the local market. It aims to ensure that potential customers in the vicinity can easily find your business when they reach for relevant products or services.
Look at the below image, where you can search results for “food near me.”
Here’s how local SEO works:
Read this article for a complete Local SEO Guide.
With the help of SEO Services in USA, you can boost the online presence of your business. If your business unlocks the potential of SEO techniques tailored for the US market, it will improve visibility, engagement, and conversions.
Ready to supercharge your online success with expert SEO services in the US? Let’s take your digital presence to new heights. Contact us today to get started!
Related: 3 Most Effective Ways to Build a Powerful Brand with SEO
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