PROGRESSIVE - ResultFirst

ResultFirst has masterfully transformed Progressive’s online presence amidst the challenges of a competitive industry. They optimized our website’s page load speed and crafted SEO-friendly pages, aligning with Google’s guidelines. Within three months, they developed a WordPress website reflective of the tech industry’s aesthetics. The result? A 50% growth in website traffic and 70% of our keywords now ranking on Google’s first page, significantly enhancing our digital footprint.

PROGRESSIVE

About PROGRESSIVE

Progressive Infotech is a leading Transformation Services provider that spans Business, ICT Operations, and the cloud through its mature Managed Services and Professional Services practices. 

The Challenge

  • The industry Progressive Infotech is associated with was very competitive. Numerous businesses, many big competitors, and intense rivalry fiercely competed for market share and profits!
  • While auditing the client’s website, the ResultFirst team found the page loading speed was very slow.
  • The competitors were already rankings for all important keywords of the industry.
  • We realized the client’s old page was neither attractive nor based on the target audience, so we needed to create new pages.

Business Strategies

  • Our developers optimized the client’s website’s loading speed by compressing images, caching, minimizing code, etc.
  • We created new SEO-friendly pages while focusing on the site speed, easy navigation, target audience, attractive copy, and compressive images.
  • The content writer team optimized website content by naturally using relevant keywords in the title, headings, and meta description.
  • The SEO team focused on natural link-building techniques, like guest posting, influencer outreach, and content promotion.

Result

  • 50% improvement in website traffic
  • 70% of the keywords ranked on the first page of Google search
  • 30% reduction in bounce rate.

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